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New Seasons Partner Brand

PRIVATE LABEL WITH A PURPOSE

In the Aisle and at the Table, Partner Brand Cultivates Good

We call our New Seasons Market private label Partner Brand because we work directly with small, regional producers who share our passion for good food and strong communities. We source over 80% of Partner Brand products within 500 miles of Portland.

We're also proud to partner with Zero Foodprint—a portion of every Partner Brand sale helps fund the Restore Northwest grant program, supporting climate-friendly farming practices.


Cutting boards, a cup of coffee, and partner brand granola on a marble countertop

Featured Partners

Introducing our ever-inspiring partners 

Meet our local heroes. These hardworking, regional producers are responsible for all of the different Partner Brand products you know and love. By supporting them and purchasing their quality products, you can feel good about boosting our local economy. We’re all in this together — strengthening our local supply chain one yummy product at a time. 

Ricardo Baez of Don Pancho Foods

Ricardo Baez

Don Pancho Foods

This is Ricardo Baez. He’s president of Don Pancho Foods and the maker of your favorite New Seasons Market tortilla chips. The Puentes family launched their business in 1979, specializing in the delicious, authentic Mexican foods we consider ourselves lucky to carry.

Cory Carman of Carman Ranch standing in grass by a fence

Carman Ranch

Cory Carman

Meet the 4th generation rancher who co-founded Carman Ranch, Cory Carman. Along with Carman Ranch’s exceptional grass-fed beef, they make all of our tasty Partner Brand bone broths and beef jerky. Carman’s co-op of family ranchers is Regenfied verified and we’re big fans.

Adam Berger of Rallenti Pasta with a pan of macaroni

Rallenti Pasta

Adam Berger

Adam Berger owns Rallenti Pasta, and crafts all of our slow-dried, high-quality Partner Brand dried pastas from local ingredients. Years ago, he trained in pasta making in Piedmont, Italy. These days, Berger owns Montelupo Italian Market.

Daniel Wavrin of Ferndale Farmstead holding fresh cheese with an adorable baby cow

Ferndale Farmstead

Daniel Wavrin

Fans of our Partner Brand fresh and creamy whole milk mozzarella already know how talented Daniel Wavrin is. He’s the 2nd generation cheese artisan and Ferndale co-founder making it. All of their feed-to-cheese cheeses are crafted from milk from their farm and Italian cultures.

Hands planting a plant in the dirt

Building Better Soil

Through small contributions across the food system—including a portion of New Seasons Partner Brand sales—Zero Foodprint’s Restore NW Grant offers up to $25,000 to local farmers and ranchers ready to transition to regenerative farming practices. Thinking about making the switch? Apply below.

Apply for a Grant