Partner Brand

In the aisle and at the table, Partner Brand cultivates good

We call our New Seasons Market private label Partner Brand. That’s because we’re committed to partnerships with small regional producers who share our values of bringing good food to our customers. Did you know that 80% of Partner Brand products are made within 500 miles of Portland? We’re proud of that transparency from seed to shelf.

And we get to thank you for helping us empower our communities by offering double points in our Neighbor Rewards program for all of our tasty Partner Brand products. Partner Brand is our private label with a purpose. It’s always been a part of something bigger.


Our 300-plus Partner Brand products come from nearly 50 talented makers in our communities.


We’re always cultivating relationships and seeking new deliciousness for you.


We work toward an equitable regional food economy 365 days a year with our inclusive loans.