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Let’s Eat Together


From natural to Non-GMO Project Verified, organic, and heirloom breeds, we've got a turkey for your holiday centerpiece. And whether you’re cooking everything from scratch or opting for one of our prepared holiday meals, we’re here with a few tips and tricks to help you bring the whole meal together seamlessly.

A festive holiday meal with roasted turkey, cranberry sauce, mashed potatoes, bread stuffing, gravy, and white wine.


Our turkeys are humanely raised and directly sourced—from partners we know and trust—because we believe the better it’s raised, the better it tastes.

Here are some attributes to look for when selecting a turkey:

No Antibiotics or Added Growth Hormones
Raised with no antibiotics (NAE) or added hormones. Hormones are not allowed in the poultry industry

Non-GMO Project Verified 
Certified free from genetically modified organisms

USDA Organic
Raised in accordance with rigorous organic standards and fed strictly organic feed

Regeneratively Raised
Grazed on rotational plots of land treated with nutrient-dense compost to trap carbon, retain water, and reduce erosion
100% pasture-raised, fed, and finished on a grain diet while naturally foraging

Raised and processed by a local family farmer

Antibiotic-free at time of harvest and complies with the dietary guidelines set by traditional Jewish law. 

A flock of white, Oregon-raised chickens out in pasture.

Our Partners

Mary’s—Sanger, CA
We’re proud to offer Mary’s turkey, because not only does it meet our rigorous standards for quality, sustainability, and ethical sourcing, but it tastes great, too. The Pitman family has owned and operated their third-generation farm in Sanger, CA, since 1954, with a commitment to no antibiotics ever—from their feed to their production facilities, which are run on solar power, creating a lower environmental impact while providing the best product for your family this holiday season. Read more about Mary's on their website. 
Diestel Turkey Ranch—Sonora, CA
When we first met Tim and Joan Diestel in 2000, we knew we’d found a great partner for responsibly raised turkey. The Diestel family has multiple generations of turkey farming under their belts and know that turkeys need space to roam, healthy feed, and ample time to grow and develop naturally. But most of all, they need care and compassion. And all these years later, they continue to share a passion and commitment for mindfully and lovingly raising their turkeys. Read more about Diestel Family Ranch on their website.  
Champoeg Farm—St. Paul, OR
We've had the great honor of partnering with Mark Anderson at Champoeg Farm since 2013 to bring you locally raised turkey. The Anderson family has deep roots in the Oregon farming community dating back to 1856, and their pasture-raised, antibiotic-free, and additive-free turkeys are some of the best around, with unparalleled flavor. But because of that, they sell quickly, so we recommend early reservations! Read more about Champoeg Farm on their website.  
Pro Tip: If you’re keeping your eye on dollars per pound, we’ve got you covered. We’re excited to offer a new affordable, antibiotic-free frozen option (in-store only) from Norbest at $1.99 per pound, a brand from our partners at Mary’s.

What size bird do you need?

Everyone loves leftovers, right? Whether your holiday is an intimate setting or an invite-the-whole-family gathering, choose the right-sized turkey to have enough to nibble on later. Recommended turkey order size: 1 lb. per person—no leftovers 1½ lbs. per person—some leftovers 2 lbs. per person—lots of leftovers

A festive holiday table with plates of sliced turkey, bread stuffing, mashed potatoes, and gravy.
A New Seasons Market grocery bag on a table with bagged bread stuffing and a turkey with wine and fruit.

Shop Early

We have fresh and frozen turkeys for your holiday meal. Fresh turkeys are chilled to 28° F and may have a thin layer of ice but are not fully frozen. If you plan to pick up a frozen turkey early, we offer them up to one week before the holiday and you’ll need to leave plenty of time to thaw your bird before cooking.

Tips for Thawing Frozen Turkey

If you opt for a frozen turkey, there are a few things you need to know, starting with rule number one: Thawing turkey on the counter is unsafe.

We recommend a slow thaw in the fridge set to 40° F or lower. Remove your turkey from the box, but keep it wrapped in plastic, and go ahead and set it on a cookie sheet or in a roasting pan on the bottom shelf of your fridge. Your bird’s thaw time depends on weight; a 12-16 pounder, for example, will take three to four days.

If you don’t have the space or time, no sweat, a cold-water thaw is another option—though this method works best with smaller birds, 12-16 lbs. If you go this route, place your wrapped turkey in a bucket or sink filled with cold water (it's gotta be cold!), and keep it fully submerged, changing the water every 30 minutes. This thawing method should take about four hours. Once thawed, your turkey is ready to cook or store in the fridge.  
Brining is another option that works well with a semi-thawed turkey. Just place your unwrapped turkey in a large bucket with your brine, cover it, and place it in the fridge until ready to cook. It will continue to thaw in the brine.   
Don’t Forget: Disinfect all surfaces and containers that come into contact with raw meat to avoid contamination.

Turkey Preparation 

Wet Brine Ingredients 
2 gal. saltwater
2 carrots, washed and cut into one-inch pieces  
2 stalks of celery, washed and cut into one-inch pieces  
2 yellow onions, peeled and sliced 
1 stick of butter melted  
1 tsp. freshly ground pepper  
1 tsp. ground sage  
1 tsp. dried thyme  
½ tsp. paprika  

Wet Brine for a 20 lb. Turkey  
 1. Prepare one day ahead of cooking.
 2. Unwrap the turkey and remove the neck and giblets (reserve if you're making your own gravy). Pat the turkey dry with paper towels.
 3. Place your unwrapped turkey in a large bucket with your brine, cover it, and place it in the fridge for 12 to 24 hours until ready to cook. Tent with foil before roasting.

Dry Brine Ingredients 
1 cup Kosher salt (we use Diamond brand which is less salty than Morton’s)  
¼ cup brown sugar  
1 tsp. freshly ground black pepper 
2 tsp. dried thyme  
2 tsp. dried sage

Dry Brine for a 20 lb. Turkey 
1. Prepare at least one day ahead of cooking.
2. Unwrap the turkey and remove the neck and giblets (reserve if you're making your own gravy). Pat the turkey dry with paper towels.  
3. Combine salt, sugar, pepper, and herbs in a bowl. Rub all over the turkey, under the skin, and inside the cavity.  
4. Place in a brine or roasting bag (or plastic wrap) on a rimmed baking sheet and refrigerate at least eight hours or overnight. Tent with foil before roasting.  
General Roasting Instruction for a 20 lb. (unstuffed) Turkey
1. Preheat the oven to 325° F. One hour prior to cooking, remove your bird from the refrigerator and tuck wings behind its back. If wet brining your turkeypat it dry with paper towels before tucking wings.
2. Scatter vegetables on the bottom of an open roasting pan, then place your turkey on top of the vegetables, breast side up.  
3. Mix pepper and herbs into melted butter and brush it all over the bird and under the skin of the breast.  
4. Place it in preheated oven and roast approximately 15 minutes per pound. There is no need to turn the bird or baste it. In fact, the less you open the oven door, the better.  
5. For delicious gravy, pour 2 cups of white wine over the bird after two hours of roasting.  
6. The total roasting time should be approximately five hours. Start testing for doneness after four to four and a half hours. If the skin is getting too dark, place a piece of foil over the breast for the remainder of the cooking time. 
7. Cook until the internal temperature of the bird at the thickest part of the thigh (avoid touching the bone) reaches 165°F. Remove the bird from oven, place on platter and tent with foil. Let it rest for 15 to 30 minutes before you begin carving.

A festive holiday table with ready-to-eat sides, including mac & cheese, roasted Brussel sprouts, and mashed sweet potatoes.

Reheating Guide for Your Holiday Meal 

Just follow these helpful tips when reheating our prepared holiday foods for the best results. Oven times may vary based on oven type, accuracy of temperature, or the amount of food you're reheating, but all entrées and sides should be reheated to an internal temperature of 165°F. When using the microwave, stir food after one and a half to two minutes. 
How to Reheat Your Fully Cooked Entrée 

Fully Cooked Whole Turkey  
Our fully cooked turkeys are ready to heat and serve. Simply take the turkey from the fridge about an hour before reheating, remove the packaging, and place it in a roasting pan with one cup (or so) of water or chicken/turkey stock. To roast, place your turkey in a preheated oven at 325° F. It will take approximately 13 minutes per pound and must reach an internal temperature of 165°F.
Traditional Turkey Dinner for One 
The entire meal is fully cooked and ready to heat and serve. Remove the container of cranberry sauce and place the cover back onto the meal. Microwave for approximately two and a half minutes or until an internal temperature of 165°F is reached. Remove the cover and enjoy.
White and Dark Turkey Roast 
The white and dark turkey roast is fully cooked and ready to heat and serve. Remove it from its packaging, slice the turkey into ½ inch slices, and place it in a baking dish with a small amount of water or chicken/turkey stock. Cover tightly with foil and warm in a preheated oven at 325° F for approximately 15–20 minutes or until an internal temperature of 165° is reached.
Diestel Boneless Turkey Breast 
The turkey breast has been fully cooked at the Diestel Family Turkey Ranch and is ready to heat and serve. Remove it from the packaging and place it in a baking dish with a small amount of water or chicken/turkey stock. Cover tightly with foil and warm in a preheated oven at 350°F for approximately 10 minutes per pound or until an internal temperature of 165°F is reached. For crisper skin, remove the foil for the last 5 to 10 minutes of cooking.
Apricot Pineapple-Glazed Boneless Ham 
The ham is fully cooked and ready to heat and serve. Remove it from the packaging and wrap it in foil with a slight opening at the top. Place it in a roasting pan and warm in a preheated oven at 325° F for about 18–20 minutes per pound or until internal temperature reaches 165° F.
Stuffed Squash 
The stuffed squash comes fully cooked and is ready to heat and serve. Remove it from the packaging and place it on a roasting pan. Gently cover the tops of your stuffed squash with foil, then place in a preheated oven of 325 ° F for approximately 20 minutes or until the internal temperature reaches 165° F. Remove the foil and cook for an additional 5-8 minutes to brown stuffing. 

Boneless Prime Rib
The Country Natural Beef prime rib is ready to heat and serve. Remove it from the packaging and place it in a roasting pan on a rack (if you don’t have a rack, you can elevate the rib off the pan with a few carrots). Cover with foil and warm in a preheated oven at 325° F for approximately 18–20 minutes per pound or until an internal temperature of 165° F is reached. Remove pan from oven and let rib rest before carving. 
How to Reheat Your Side Dishes 
For New Seasons prepared holiday meals, please remove the plastic top from all side dishes before placing food in the oven or microwave. The plastic containers for the following side dishes can go in either your oven or microwave: 

  • Roasted Sweet Potatoes with Pecans  

  • Roasted Brussels Sprouts  

  • Green Bean & Mushroom Sauté  

  • Wild & Brown Rice Stuffing  

  • Rainbow Carrots  

  • Cornbread Stuffing  

  • Classic Mac & Cheese  

  • Vegan Mashed Potatoes 

  • Savory Bread Stuffing 

Reheating notes: 
The Yukon Gold Mashed Potatoes plastic container can only go in the microwave. 

The gravy should be warmed in a saucepan over medium-low heat, stirring frequently. 

Oven Instructions: 
Heat oven to 350° F for 15–20 minutes—cover item with foil. 

Microwave Instructions: 
Heat for 4–6 minutes.  

Now that you have everything you need to select, cook, and enjoy your feast, we hope you have a wonderful holiday season!  

Cooking Tips Entertaining